Apple’s upcoming streaming service, Apple TV+, is all set for a release in November. Although Apple is yet to confirm any launch window or monthly tiers officially, key sources indicate that the company plans to launch its streaming service at $9.99 a month. Upon its release, the service will directly compete with the likes of Netflix, Prime Video, Hulu, and more.
Apple will likely offer a free trial period for subscribers, just like Apple Music, which had a free trial period of three months. Likewise, even Apple’s game subscription services offer a free trial, but only for a month.
For now, sources indicate Apple will offer five shows when Apple TV Plus is officially released. These include ‘Truth Be Told’ featuring actress Octavia Spencer, ‘See’ starring Jason Momoa, and ‘The Morning Show’ featuring Jennifer Aniston and Reese Witherspoon. Besides, there’s also going to be a show called Amazing Stories by Steven Spielberg, along with a show called ‘Home’ that’ll showcase luxury and extravagant houses.
https://www.youtube.com/watch?v=eA7D4_qU9jo
That said, Apple will to need to acquire rights for many other shows, as the original content they have on offer isn’t enough.
In comparison to what competitors have on offer, Apple’s streaming service pales in comparison.
Well established names like Netflix and Disney have more to offer for the same basic monthly plan. The iPhone-maker is late to the party with its streaming service, and the only way to make a mark into the streaming world would be to offer viewers a plethora of choices. Now, this means investing a lot of money to make binge-worthy content. Financial Times reports that Apple plans to spend nearly $6 billion on shows and rights.
That said, it is still far less than what the likes of Netflix and Disney are expected to invest. Netflix is reported to have a budget of $14 billion for new releases this year, while Disney is said to spend around $24 billion on new releases this year.
As already mentioned, Apple’s new streaming service launches in November with tiers starting at $9.99 per month. It’ll be interesting to see how Apple TV+ will compete against the likes of Netflix and Disney, who offer a plethora of content for their viewers.
