In addition to cutting back production of the iPhone XR, Apple has reportedly decided to reduce production orders for its newly launched iPhone XS range as well. Reports indicate that production models for the iPhone XR have been massively reduced, by up to 30 percent. Although, the iPhone XS and iPhone XS Max have not witnessed such reduced production orders, according to reports.
Apple’s decison to cut down production orders comes as a result of lower than anticipated demand for new iPhone models, as well as overall shrinking of the smartphone-market. Reports further cite that weak demand in China is another reason for cutting down production of newly launched iPhone range.
Apple’s stock reduced by 5 percent earlier this month, as the company was unable to forecast iPhone demand for the holiday season. Another reason for falling Wall Street numbers is that Apple told investors that it would no longer reveal iPhone unit sales, which has probably made them apprehensive.
Besides, renowned Apple analyst Ming-Chi Kuo also suggests that Apple will see an year-over-year decline in iPhone shipments during the first quarter of 2019.
Well, this isn’t the first time we’ve heard of prodution cuts for iPhone units. Last year, similar reports of the iPhone X popped up at this time of the year. Apple was overly optimistic about the debut of iPhone X, though reportedly decided to slash its production by 20 million units. However, it surpassed everyone’s expectations and turned out to be the most popular smartphone in the world.